Sales are the driving force behind every organization’s success. That said, encouraging your sales team to get engaged and achieve better results isn’t easy.
In an ever-changing industry, there are huge challenges to overcome:
- E-commerce and social media development
- Better-informed clients
- The growing importance of customer service
- Increased regulations and governance
How can compensation be used as a driver of motivation? You should start by paying representatives adequately, based on market rates. Compensation should generate desirable attitudes and encourage employees to reach for new heights.
Benoit
